Our Project Approach

Good Business Sense uses a combination of Quantitative and Qualitative analysis to obtain the most reliable results for marketplace analysis. The analysis includes:

  • Initial face-to-face interviews to determine the customers' agenda and "hot" topics, understand priorities and to have initial input on the questionnaire design;
  • Design of questionnaires is based on the initial management brief and customers' feedback;
  • Customer survey;
  • Comprehensive research into competitors' markets in order to gain a full understanding of potential market share and customer share for the best result;
  • Telephone surveys &Social Media;
  • Customer focus groups (where required);
  • Online surveys to increase the audience and reach of our research projects.
© Good Business Sense Pty Ltd

119 Willoughby Road
Crows Nest, NSW 2065

Ph:  +61 2 8987 1928

Email:  info@goodbusinesssense.com.au

To enrol in mentoring and training sessions please click here.