RESEARCH RESULTS

Our team of consultants

• develop marketplace programs
• analyse data
• provide management with reports on customer perceptions and needs

We deliver actionable, measurable, prioritised and recommendations on strategies to improve product mix, concept design, branding, market share and market positioning.

Our findings will not only facilitate a greater understanding of consumers, but also give direction for new product development and marketing strategies.

Food Study Power Point Presentation

ARTICLES

Parents lead, kids go elsewhere - Foodweek magazine

Study reveals popular brands - Professional Marketing a BT& Weekly Publication           

Persistent toddlers can make for a nice profit - The Australian Financial Review

Survey find missed sales opportunities - Westfield (focus on food)

Family fortunes or family feud - Marketing

Missed sales opportunities - Food and Pack  

Consumers confused with HMR - Food Week

Consumers chew the fat over nutrition - Financial Review

Don't just research what they think - figure out how they act - Review

He's got the power - The Sun-Herald on Sunday

Nutrition Campaign pays off - The Daily Telegraph

Factors affecting purchases - Retail World

Complex environment challenges marketers - Foodweek

Eating Patterns in Australia - Westfield Shopping Centres Seminars - Focus on food

Opportunity opens to mine consumers' heightened awareness - Retailed World